UP TV (stylized as UPtv; formerly GMC TV and originally Gospel Music Channel) is an American basic cable television network that was founded to have a focus on gospel music. It has expanded into family-friendly original movies, series, and specials. Up TV is owned by InterMedia Partners. The name and logo are a reference to Uplifting Entertainment, one of the channel's content providers.
As of February 2015, the channel is available to approximately 67.6 million pay television households (58.1% of households with television) in the United States.
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