CRC meaning in Sports ?

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What is Collegiate Rugby Championship mean?

The Collegiate Rugby Championship (CRC) is an annual college rugby sevens tournament. The CRC is the highest profile college rugby sevens competition in the United States, with the tournament broadcast live on NBC from 2010–2017, on ESPN News and ESPN3 from 2018–2019, and on The Rugby Network from 2021. The CRC has capitalized on the surge in popularity of rugby following the 2009 announcement of the addition of rugby sevens to the Summer Olympics.

The Collegiate Rugby Championship has succeeded in drawing media attention. NBC recognized that rugby is growing in popularity, participation and interest, and NBC's broadcast of the inaugural 2010 CRC was the first time college rugby had been broadcast live on network TV in the US. NBC Sports Programming President, Jon Miller, described NBC's support of the Collegiate Rugby Championship, "We're hoping to see continued growth in the ratings and the attendance. We like the sport a lot, and we've given it a great time period and a real plumb position on our schedule."The CRC has posted respectable TV ratings, with the TV audience for the CRC larger than that of the NCAA lacrosse championships.

Due in part to the exposure from NBC's broadcasts, the tournament has attracted several blue chip corporate sponsors, including Geico, Subway, Toyota and Bud Light. The CRC is popular with fans, with over 17,000 fans turning out to watch the 2011 tournament, and over 18,000 fans in attendance at the 2012 tournament. This was further increased by a twenty-two percent increase in attendance from 2014 to 2015 totaling 24,813 and an even further increase in 2016 to a total attendance of 27,224. In September 2014, Penn Mutual life insurance company announced a multi-year title sponsorship of the annual championship, which led to the tournament being renamed to the Penn Mutual Collegiate Rugby Championship.

The Collegiate Rugby Championship has sparked a mini revolution in college rugby, prompting scores of schools to begin offering a rugby sevens program. One of the schools that has benefited from the publicity generated by the CRC tournament has been the University of Texas. Following Texas' participation in the CRC, Texas "raised an additional $10,000 from alumni, landed a new apparel sponsor, and have been contacted by 90 students (including two DBs from the football team) who want to play rugby." The CRC has also given a boost of exposure to lesser known schools with strong rugby programs. For example, when Life University went undefeated in pool play and reached the semifinals of the June 2–3 2012 CRC, Life University's Wikipedia page was viewed by 9,800 people that weekend.

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Posted on 18 Dec 2024, this text provides information on Miscellaneous in Sports related to Sports. Please note that while accuracy is prioritized, the data presented might not be entirely correct or up-to-date. This information is offered for general knowledge and informational purposes only, and should not be considered as a substitute for professional advice.

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