DCO meaning in Community ?

Answer:

What is Dynamic Creative Optimization mean?

Dynamic creative optimization (DCO), is a form of programmatic advertising that allows advertisers to optimize the performance of their creative using real-time technology.

In DCO, a variety of ad components (backgrounds, main images, text, value propositions, call to action, etc.) are dynamically assembled on the flight, when the ad is served, according to the particular needs of the impression. Creative development is done using creative studio tools like Adobe Photoshop. It may include video, animation, native components, and interactive elements.

While the actual optimization approaches may vary, they almost always involve the use of multivariate testing. The DCO process consists of creative development, identification of test variables, definition of the optimization objective, and method of optimization. Test variables represent the parts of the ad creative that are varied in the multivariate testing framework. These commonly include graphical elements, ad copy, colors, and click-through actions. It is helpful to have digital assets managed in a digital asset management system, especially when digital rights need to be enforced. The optimization objective can be initial engagement, a user action (such as click or install), or a post-install metric (such as purchase, registration, or lifetime value). Optimization of this objective is carried out using some form of discrete or combinatorial optimization.

reference

Full Form	Category
Digitally Controlled Oscillator	Academic & Science
Digital Coherent Optics	Academic & Science
Deputy Chief Officer	Banking
Developer Certificate of Origin	Business
Death Certificate Only	Business
Ducommun, Incorporated	Business
Decant Oil	Chemistry
Dynamic Creative Optimization	Community
David Christopher Orchestra	Community
Defence Community Organisation	Community
Development Coordination Office	Community
Director Of Christian Outreach	Community
Data Clock Output	Computing
Dual Core Optimizer	Computing
Data Change Object	Computing
Device Configuration Overlay	Computing
Defense Cyber Organization	Computing
Defensive Cyberspace Operations	Computing
Departmental Computing Organization	Computing
Defensive Cyber Operations	Computing
Data Control	Computing
Digital Central Office	Computing
Data Center Operations	Computing
Doppo Corpo Orizzontali	General
Digital Controled oscilaltor	General
Developmental Center of the Ozarks	General
Decision Coordination Office	General
Data Center Observatory	General
Direct capture of Objectives	General
Deputy Commandant for Operations	General
Direct Commission Officer	General
Designated Countries of Origin	General
Data Center Optimized	General
Digital Controlled Oscillator	General
Defense Coordinating Officers	General
Dues Check Off	General
Doppio Corpo Orizontale	General
Digital Credit Observatory	General
Derivatives Clearing Organization	General
Diluted Crude Oil	General
Driver Controlled Operation	General
Decentralized Cooperative Organization	General
Dynamically Configurable Object	General
Delayed Compliance Order	General
Dynamic Creative Optimisation	General
Data Center Outsourcing	General
Designated Collaborating Organization	General
Division of Communication Outreach	General
Data Controller Object	General
Doping Control Officer	General
Dynamic Control and Optimization	General
Deputy Commander for Operation	General
Distilled Corn Oil	General
Doppio Corpo Orizzontali	General
Delorean Club of Ohio	General
Driving Condition	General
Derivatives Clearing Organizations	General
Deep Carbon Observatory	General
Device Configuration Overlays	General
District Cooperative Officer	Governmental
Docket Control Order	Governmental
Deputy Commissioner of Operations	Governmental
Divisional Crime Officer	Governmental
District Coordination Officer	Governmental
Data Collection Office	Governmental
Dental Care Organization	Medical
Disability Compliance Office	Medical
Diabetic Care Overview	Medical
Defense Connect Online	Military and Defence
Defense Coordinating Officer	Military and Defence
Dead Cell Operatives	Military and Defence
Dial Central Office	Military and Defence
Division of County Operations	Regional
Dialog Component Objects	Softwares
Detailed Checkout	Space Science