ORM meaning in Messaging ?

Answer: What is Online Reputation Management mean?

Reputation management refers to the influencing and controlling or concealing of an individual's or group's reputation. Originally a public relations term, the growth of the internet and social media, led to growth of reputation management companies, made search results can make core part of an individual's or group's reputation. Online reputation management, sometimes abbreviated as ORM, focuses on the management of product and service search website results. Ethical grey areas include mug shot removal sites, astroturfing customer review sites, censoring negative complaints, and using search engine optimization tactics to influence results. In other cases, the ethical lines are clear; some reputation management companies are closely connected to websites that publish unverified and libelous statements about people. The reputation management companies charge thousands of dollars to remove these posts – temporarily – from their websites.

With extensive developments in this field of public relations, in-sync with the growth of the internet and social media, along with the advent of reputation management companies, the overall outlook of search results has become an integral part of what defines "reputation" and subsequent to all these developments, reputation management now exists under two spheres: online and offline reputation management.

Online reputation management focuses on the management of product and service search results within the digital space, that is why it is common to see the same suggested links in the first page of a Google search. A variety of electronic markets and online communities like e-Bay, Amazon and Alibaba have ORM systems built in, and using effective control nodes these can minimize the threat and protect systems from possible misuses and abuses by malicious nodes in decentralized overlay networks.

Offline reputation management shapes public perception of a said entity outside the digital sphere using select clearly defined controls and measures towards a desired result ideally representing what stakeholders think and feel about that entity. The most popular controls for off-line reputation management include social responsibility, media visibility, press releases in print media and sponsorship amongst related tools.

Within the last decade of active social media use, marketing a company and promoting their products online have become large components of businesses and their strategies. In terms of reputation management, companies are trying to be more aware of how they are perceived by their audiences both inside and outside of their target market. A problem which often arises from this is false advertising. In the past contribution of internet posts and blogs to a company would have been a foreign concept to most corporations and their consumers. However, due to increased number of competitors in market, it is increasingly difficult to get noticed and become popular within the realm of online business or among influencers because of how the algorithms work on social media.

Marketing is used to restore lost reputations by companies who lost it or establish a brand new or new one.

reference

Full Form	Category
Organizational Research Methods	Academic & Science
Oak Ridges Moraine	Academic & Science
Northampton	Airport Code
Operating Resource Management	Business
Online Relationship Marketing	Business
Ormonde Mining	Business
Orion Metals Limited	Business
Owens Realty Mortgage	Business
Olympic Resource Management	Business Management
Office of Resolution Management	Business Management
Office of Risk Management	Business Management
Object Relationship Modeling	Computing
Office of Review Management	Computing
Object Reference Model	Computing
Object Role Modeling	Computing
Optically Remote Module	Computing
Object Oriented Routing Model	Computing
Object Recognition Module	Database Management
Object Relational Mapping	Database Management
Other Regulated Material	Electronics
Optimum Resonant Materials	General
Object Role Model	General
Object Relational Mapper	General
OGC Reference Model	General
Observatorio del Roque de los Muchachos	General
O/R mapping	General
Object Relation Mapping	General
Object to Relational Mapping	General
Object Relational Manager	General
Optical Reference Measurement	General
Object Relationship Mapping	General
Online Realtime Magic	General
Ongoing Responsiblity for Medicals	General
Object Relational Model	General
Outside Rearview Mirror	General
Off Road Mode	General
Other Regulated Materials	Governmental
Office of Resource Management	Governmental
Oak Ridges Markham	Governmental
Oject-Relational Mapping	Information Technology
Occupational Risk Management	Jobs
Oral Rehydration Mixture	Medical
Orosomucoid	Medical
Ongoing Responsibility for Medicals	Messaging
Online Reputation Management	Messaging
Operational Risk Management	Military and Defence
Off-route Mine	Military and Defence
Other Reportable Material	Military and Defence
Oromo	Regional
One Rep Max	Sports
Sywell Aerodrome Airport	Transport & Travel