BBGKMA meaning in Business ?

Answer: What is Billabong International Limited mean?

Billabong International Limited is an Australian company focused on surfing, primarily a clothing retailer that also produces accessories, such as watches and backpacks, and skateboard and snowboard products under other brand names. Founded in 1973 by Gordon and Rena Merchant, the company first traded on the Australian Securities Exchange in August 2000. The name "billabong" is derived from the Wiradjuri word bilabaŋ that refers to a "creek that runs only during the rainy season". As of September 2013, Von Zipper, and Element were two of the prominent brands that Billabong owns. Honolua Surf Company, Kustom, Palmers Surf, Xcel, Tigerlily, Sector 9, and RVCA were the company's other brands.In 2018, Billabong International Limited was acquired by Boardriders, Inc, owner of rival brand Quiksilver.

From late 2012 onwards, following the company's decline in the period since 2008, Billabong International has been the subject of several protracted bidding and takeover processes in which the company's former United States chief Paul Naude has been a participant. During one period, Billabong used a corporate turnaround strategy to return the company to profitability, which it achieved in 2014.

In December 2016, former chief executive Matthew Perrin was found guilty of fraud and forgery by a jury in the district court in Brisbane, and was sentenced to jail in January 2017.

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