BR meaning in Transport & Travel ?
Answer: What is British Caledonian mean?
British Caledonian (BCal) was a British private independent airline which operated out of Gatwick Airport in south-east England during the 1970s and 1980s. It was created as an alternative to the British government-controlled corporation airlines and was described as the "Second Force" in the 1969 Edwards report. It was formed by the UK's second-largest, independent charter airline Caledonian Airways taking over British United Airways (BUA), then the largest British independent airline and the United Kingdom's leading independent scheduled carrier. The carrier slogan was Let's go British Caledonian in the 1970s and We never forget you have a choice in the 1980s. The BUA takeover enabled Caledonian to realise its long-held ambition to transform itself into a scheduled airline. The merged entity eventually became the UK's foremost independent, international scheduled airline.
A series of major financial setbacks during the mid-1980s combined with the airline's inability to grow sufficiently to reach a viable size put the airline at serious risk of collapse. BCal began looking for a merger partner to improve its competitive position. In December 1987, British Airways (BA) gained control of the airline. The Caledonian name and livery was then used to rebrand BA's Gatwick-based subsidiary British Airtours as Caledonian Airways.
reference
Comments(0)
Ever curious about what that abbreviation stands for? fullforms has got them all listed out for you to explore. Simply,Choose a subject/topic and get started on a self-paced learning journey in a world of fullforms.