Grassroots Motorsports (GRM) is an American print and digital periodical devoted to hardcore sports cars, driving skill improvement, technical advice, and amateur motorsports such as road racing, autocross and rallying. It was established in 1984 and is published eight times a year. The magazine's parent company, Motorsport Marketing Inc., is based in Holly Hill, Florida and also publishes Classic Motorsports magazine. The company also publishes various event guides and other print materials for select clients.
Motorsport Marketing is also an event company, hosting or sponsoring large annual events under the banner of one or both magazines. Some of its Grassroots-centric events are the Tire Rack Ultimate Track Car Challenge presented by Grassroots Motorsports, GRM Speedfest at the Classic Motorsports Mitty, and the GRM Experience at the Rolex 24 At Daytona. Staff members are also present at most large national and regional automotive enthusiast events involving modern or vintage sports cars.
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