Born from an exchange of ideas between Michel Costantini and Göran Sonesson during the congress of the International Association for Semiotic Studies held in Perpignan, in the south of France, in 1988, the International Association for Visual Semiotics (Asociación Internacional de Semiótica Visual, in Spanish, Association internationale de sémiotique visuelle, in French, the three official languages of the association), whose abbreviation is AISV-IAVS, was officially founded as an association under the French law in 1989 in Blois, France, where the first international congress was held in 1990.
The congress had in that opportunity more than one hundred of visual semioticians coming from all over the world. At that time, the association was called International Association of Semiology of the Image, or AISIM (according to its acronym in French), and its name was changed in 1992.
As its name indicates (visual semiotics), the main objective of the IAVS is to gather semioticians all over the world who are interested in images and, in more general terms, in visual signification, without privileging any particular interpretation of semiotics, and without favoring any semiotic tradition in particular.
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