Yahoo (, styled as yahoo!) is an American web services provider. It is headquartered in Sunnyvale, California and operated by the namesake company Yahoo! Inc., which owned 90% by investment funds managed by Apollo Global Management and 10% by Verizon Communications.
It provides a web portal, search engine Yahoo Search, and related services, including My Yahoo!, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports and its advertising platform, Yahoo! Native.
Yahoo was established by Jerry Yang and David Filo in January 1994 and was one of the pioneers of the early Internet era in the 1990s. In 2000, it was the most popular website worldwide. Usage declined in the late 2000s as it lost market share to Google. However, Yahoo domain websites are still among the most popular websites, ranking 12th in global engagement according to both Alexa Internet and SimilarWeb.
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